Other Case Studies
Coral Eyewear
Coral Eyewear wanted eco-friendly packaging, so we made recyclable tubes from brown Kraft paper to reflect their commitment to sustainability.
Walt Disney is renowned as a leader in providing wholesome entertainment for families. Their core mission revolves around crafting unforgettable experiences for their fans, fostering local connections, and building trust in their company, brands, and beloved characters.
When tasked with designing luxury tubes for Disney's 50th anniversary celebration, Magellan rose to the occasion. The finished packaging exceeded expectations, perfectly capturing the essence of Disney magic. Both Magellan and Disney were delighted with the outcome, as the cylindrical design brought the Disney experience to life in a truly enchanting way.
500 branded butted tubes were carefully crafted, incorporating rolled ends to prevent paper peeling and elevate their visual appeal. The design consideration not only ensures durability but also adds to the overall aesthetic charm.
These tubes were precisely engineered to accommodate the contents of Disney's 50th-anniversary merchandise, comprising a delicate glass bottle adorned with twinkling lights. The dimensions of the tubes were specifically tailored to snugly house these commemorative items, optimising both protection and presentation.
With an internal diameter measuring 80mm and a height of 280mm, these tubes provide the perfect fit for the contents, maintaining their integrity while showcasing them in an elegant manner. Each detail was thoughtfully considered to offer a seamless experience for recipients of the Disney 50th anniversary merchandise.
The entire tube was adorned with a full CMYK custom print, complemented by a matt lamination for added durability. The logo, rendered in metallic ink, imparted a shimmering effect, evoking the magical essence of Disney.
In crafting the design, we opted for four distinct variations, with two unique designs gracing the top and bottom of the tube. This approach allowed each side to tell a different story, enhancing the overall visual appeal.
Attention to detail was paramount, with every inch of the tube meticulously covered, including the lid and base featuring the iconic Walt Disney logo. This level of precision ensured that the packaging aligned seamlessly with Disney's brand identity and mission.
Butted tubes have emerged as a favored choice in tube packaging, primarily because of their versatility in customization to align perfectly with your business and product needs. Let's explore some of the advantages that opting for butted tubes can bring to your business.
1. Strength and Durability: Butted tubes are designed to be strong and sturdy, providing excellent protection for the contents inside. They are less likely to bend, crush, or break compared to other types of packaging materials.
2. Lightweight: Despite their strength, butted tubes are lightweight, which can help reduce shipping costs. Lighter packaging materials mean lower shipping fees, making them cost-effective for your business.
3. Customizable: Butted tubes can be easily customized to fit the specific dimensions of the product being packaged. This reduces the amount of excess material used, minimizing waste and further lowering costs.
4. Brand Image: Using high-quality, customized butted tube packaging can enhance your company's brand image by showing a commitment to quality and protecting the customer's investment.
5. Professional Presentation: Butted tubes offer a clean and professional presentation for items like posters and documents, ensuring they arrive in pristine condition.
6. Environmentally Friendly: Many butted tube packaging materials are made from recyclable or biodegradable materials. This makes them an eco-friendly choice, aligning with sustainability goals and reducing environmental impact.
7. Differentiation: In competitive markets, unique and high-quality packaging can help products stand out. Butted tube packaging can be a differentiating factor, attracting customers and setting products apart from competitors.
Conclusion:
Introducing your latest products in butted tube packaging offers numerous advantages for your business. More than just functional, it instills a sense of anticipation in recipients. When you tailor the tube's design to your brand, it injects a touch of luxury into your products and strategically boosts brand awareness.