Luxury Tube Packaging

Gordon Watkins

Gordon Watkins is known for offering straightforward yet powerful health products, available at both wholesale and retail prices through his website and Amazon store.

With the introduction of his new Sea Moss health capsules, Gordon sought small, food-grade safe tubes to house the capsules. Given the widespread distribution of these products across various locations, it was crucial for the tubes to not only meet safety standards but also make a memorable impression and effectively promote the brand.

Gordon Watkins Food-Grade Tubes

Branded Food Safe Tube

These custom food tubes are carefully crafted with three important parts: a metal lid for sealing, an aluminum foil for extra protection, and an extra lid inside to keep the contents fresh. With internal dimensions of 100mm in height and 58mm in diameter, these tubes provide plenty of space for Sea Moss health capsules while maintaining a compact size.

Externally, they measure 110mm in height and 66mm in diameter, offering a sleek and professional look that complements Gordon Watkins' brand. These printed cardboard tubes not only meet packaging needs but also enhance the brand's reputation for quality and attention to detail.

Customisation

After the success of his initial order, Gordon decided to place a repeat order, this time opting for a second design to promote the two new health capsules he was adding to his product lineup. Like before, both designs were featured on the same luxurious tube packaging, with each design tailored to match the specific type of product it would contain. With a total of 1000 units produced for each design, Gordon ensured that he had ample packaging to meet the demand for his expanding product range.

For both designs, full-colour CMYK custom printing was utilised, giving the packaging a vibrant and eye-catching look. To further enhance the appeal, a matt laminated finish was applied, creating a sleek and sophisticated appearance. Whether you're in need of packaging for health products like Gordon or have other packaging requirements, don't hesitate to reach out to us today to discuss your needs and find the perfect solution.

Customisation

Other Case Studies

RNLI Lifeboats

Custom donation tubes from us, reinforced with durable white cardboard, a coin slot, protective foam for items like t-shirts and keyrings, aligning with RNLI's environmental goals through reuse for charity donations.

Speaker Hoyle's

Custom tubes for their bottles, ensuring protection and brand consistency, with careful design and printing techniques adding elegance.

Golf & Co

The initial batch included 865 units each of Orange Blossom, Fig, and Iris & Bergamot scents, featuring embossed/debossed silver aluminum covers with a one-colour logo.

4th January 2024« All News Items

Essential Guide to Tube Branding Options

Introduction

Tube packaging is increasingly favored for its protective qualities and enhanced user experience, making the importance of branding options more significant than ever. These options provide an opportunity to tailor packaging in a way that resonates with your brand's image. Delve into the advantages of each option below to understand how they can contribute to your brand's impact and appeal.

Full CMYK Print:
- High-Quality Visuals: Allows for photo-quality prints and vibrant, full-colour designs that can capture intricate details.
- Versatility in Design: Suitable for a wide range of designs, from simple logos to complex graphics.
- Brand Recognition: Helps in creating eye-catching packaging that stands out on shelves.
Printed Inner Spigot:
- Surprise Element: Provides an unexpected visual treat when the tube is opened, enhancing the unboxing experience.
- Additional Branding Space: Utilizes the inner space for branding or conveying messages.
- Protection: Can offer additional layer of protection to the product inside.
Foil Stamping:
- Premium Look: Gives a luxurious and high-end feel to the packaging.
- Distinct Texture: Adds a tactile element that can make the packaging more engaging.
- Light Reflectivity: Catches light and draws attention, enhancing shelf appeal.
Spot UV:
- Visual Contrast: Creates a striking contrast between matte and glossy finishes.
- Highlighting Key Elements: Useful for emphasizing specific parts of the design, like logos or text.
- Durability: Offers a degree of protection to the printed areas against scratches and wear.
Matt Lamination:
- Sophisticated Finish: Provides a soft, elegant, and modern look.
- Fingerprint Resistance: Reduces smudges and fingerprints, maintaining a clean appearance.
- Texture: Offers a unique tactile experience that can differentiate a product.
Lid Decoration:
- Enhanced Aesthetics: Adds an additional design element, making the packaging more visually appealing.
- Branding Opportunity: Can be used for logo placement or additional messaging.
- Customization: Allows for creative expression and can be tailored to specific themes or promotions.
Metal Caps:
- Durable and Robust: Offers increased protection for the product.
- High-End Appeal: Conveys a sense of quality and luxury.
- Reusable: Encourages reuse, potentially aligning with eco-friendly values.
Kraft Paper:
- Eco-Friendly: Usually recyclable and biodegradable, appealing to environmentally conscious consumers.
- Natural and Organic Look: Conveys a message of simplicity and sustainability.
- Cost-Effective: Often a more affordable packaging option.

Each of these branding options can be used individually or in combination to create a unique packaging solution that aligns with you brand’s identity and marketing goals. The choice depends on the product, target audience and the message you wishes to convey.