Established in 2015 by Jon and Rosie Winter, EDEN Treats is a small business known for offering top-quality liqueurs and hampers that cater to vegan, dairy-free, and gluten-free diets. Through close collaboration with artisan food producers, Jon and Rosie ensure that their customers receive the finest foods and ingredients.
In addition to their exceptional products, EDEN Treats has earned acclaim as award winners for their hampers, a testament to their commitment to excellence. Their recognition includes a feature in GLAMOUR Magazine's Top 50 Luxury Hampers, further solidifying their reputation in the industry. We were thrilled to partner with EDEN Treats to create bespoke printed tube packaging for their newest hampers, reflecting their dedication to quality and luxury.
EDEN Treats approached us seeking branded tubes for their plant-based EDEN Gin Liqueurs, aiming to create occasion gift packaging with a luxurious feel consistent with their products. Our primary objective was to meticulously consider every aspect, from the choice of materials to the smallest details, to achieve a glistening finish that aligned with their logo.
We were tasked with creating four distinct tube designs to offer customers a choice when pairing their Liqueur. Additionally, the designs were crafted to complement each other when displayed together. To fulfill EDEN Treats' commitment to sustainability, we opted for cardboard cylinder packaging made from recyclable materials. Our decision to create eco-friendly butted tubes with rolled ends not only enhanced aesthetics but also prevented paper peeling, ensuring a polished presentation.
We produced four distinct designs on tubes of the same dimensions: 200mm in height and 81mm in diameter externally, with internal dimensions of 190mm in height and 76mm in diameter. These designs, featuring messages such as "Happy Birthday," "Thank You," "With Love," and "Merry Christmas," were executed using CMYK printing. Each printed tube was embellished with gold foil stamping to match the brand's logo, and finished with matt lamination, imparting a luxurious and unique feel to the custom print.
The outcome was met with satisfaction from all parties involved. The cardboard tube packaging housed their finest plant-based liqueurs, which were available for individual sale or included within their exquisite hampers. Not only did the EDEN paper tube packaging allow for a personalised appearance, but it also provided an additional layer of security for the products, ensuring they arrived in pristine condition to delighted customers.
Introduction
In today's competitive business landscape, packaging plays a crucial role in brand identity and customer perception. Custom luxury tube packaging offers a unique and elegant solution for a wide range of industries, providing not only protection but also an opportunity to make a lasting impression on consumers. In this blog, we will explore the versatility of custom luxury tube packaging and how it can be effectively used across various industries, including alcohol & drinks, candles, confectionery, cosmetics, eco-friendly products, and specialty items.
1. Alcohol & Drinks
Custom luxury tube packaging is a perfect fit for the alcohol and beverage industry. Whether it's wine, spirits, or craft beer, high-quality tube packaging enhances the product's visual appeal. Here's why:
2. Candles
Candle manufacturers understand the importance of aesthetics and mood-setting. Custom luxury tube packaging complements the serene and decorative nature of candles:
3. Confectionery
For confectionery businesses, the appeal lies not just in the taste but also in the presentation. Custom luxury tube packaging adds an element of luxury to sweet treats:
4. Cosmetics
In the beauty and cosmetics industry, packaging is an extension of the product itself. Custom luxury tube packaging is a preferred choice for various cosmetic products:
5. Eco-Friendly Products
Sustainability is a growing concern for both consumers and businesses. Luxury tube packaging can be adapted to meet eco-friendly criteria, making it suitable for sustainable and eco-conscious products:
6. Specialty Items
Finally, custom luxury tube packaging is not limited to these industries alone. It's a versatile choice for any product that requires a touch of elegance and distinction. From high-end fashion accessories to artisanal crafts, the possibilities are endless.
Conclusion
Custom luxury tube packaging offers a versatile and visually appealing solution for a wide range of industries. Whether you're selling alcohol, candles, confectionery, cosmetics, eco-friendly products, or specialty items, the right packaging can elevate your brand and captivate your customers. Consider investing in custom luxury tube packaging to not only protect your products but also to leave a lasting impression and set your brand apart in a competitive market.
