Luxury Tube Packaging

Chiltern Firehouse

Chiltern Firehouse is a renowned luxury hotel located in London. Known for its exceptional service, elegant ambiance, and celebrity clientele, the hotel has become a hotspot for travelers seeking a unique and upscale experience. In addition to its hospitality offerings, Chiltern Firehouse also prides itself on offering carefully curated souvenirs and products for guests to take home as mementos of their stay.

Client Needs: Chiltern Firehouse expanded their merchandise with luxury candles, aiming to enhance hotel room decor and offer guests desirable souvenirs. Seeking packaging that matched their upscale image, they tasked us with crafting custom branded butted tubes for their candles.

Chiltern Firehouse Butted Tubes

Luxury Tube Packaging

The project involved the creation of custom butted printed tubes to serve as packaging for Chiltern Firehouse's luxury candles. The tubes were designed to be both visually appealing and functional, providing a stylish container for the candles while also protecting them during transport and display. The specifications for the butted tubes were as follows:

Material: Uncoated paper

Printing: CMYK print with foiling, blind embossing on the lid

Additional Features: Red tassel and white sticker inside the lid

Internal Height of Lid: 70mm

Internal Height of Base (including spigot): 65mm

Spigot Showing: 25mm

Internal Diameter: 80mm

External Diameter (including rolled ends): 85mm

External Height (including rolled ends): 120mm

External Height (excluding rolled ends): 110mm

The Added Extra's

Solution Provided: Our team worked closely with Chiltern Firehouse to design and produce the custom butted tubes according to their specifications. We utilised high-quality uncoated paper to ensure a premium look and feel, while also incorporating CMYK printing, foiling, and blind embossing to add a touch of luxury to the packaging. The addition of the red tassel and white sticker inside the lid further enhanced the overall aesthetic and provided a cohesive branding experience for Chiltern Firehouse.

Outcome: The custom butted tubes provided by our company exceeded Chiltern Firehouse's expectations and seamlessly integrated with their brand identity. The packaging not only served as an attractive vessel for their luxury candles but also enhanced the overall presentation of the product, making it even more desirable to guests. As a result, Chiltern Firehouse was able to successfully introduce their candle line as a sought-after souvenir item, further solidifying their reputation as a premier destination for luxury hospitality.

The Added Extra's

Other Case Studies

Wick and Tallow

Wick & Tallow, a luxury candle brand, relied on us to craft custom telescopic tubes for their premium candles, with a sleek black matte print and SPOT UV finish, elevating their product presentation and establishing them as a top-tier luxury brand.

EDEN Treats

EDEN Treats and Magellan produced branded butted tubes for their plant based liqueurs. These are being sold seperatley or placed inside hampers.

Sophie Tea Art

We designed single tubes with holographic logos and stamped metal lids to package Sophie Tea Art's stunning artworks for global shipping, ensuring they arrive safely and stylishly to customers worldwide.

9th May 2023« All News Items

Boosting Your Product's Appeal: Harnessing the Power of Butted Tube Packaging for Effective Marketing

Introduction: In today's competitive market, effective packaging plays a vital role in attracting and engaging consumers. Among the innovative packaging solutions available, butted tube packaging has emerged as a powerful tool for product marketing. Its unique design, functionality, and customization options offer businesses an opportunity to showcase their products in a visually appealing and impactful manner. In this blog, we will explore how butted tube packaging can be effectively utilized to market your product and captivate the attention of your target audience.

1. Emphasize Visual Appeal: One of the primary advantages of butted tube packaging is its ability to showcase your product's visual elements effectively. By utilizing clear or transparent materials, you can offer customers a sneak peek into your product, instantly piquing their curiosity. Highlighting vibrant colors, intricate designs, or unique textures can create a strong visual impact, making your product stand out on the shelves and capturing consumers' attention.

2. Tell Your Brand's Story: Packaging is an excellent opportunity to convey your brand's story and values. With butted tube packaging, you have a larger canvas to communicate your brand message effectively. Utilize the tube's surface to print engaging narratives, taglines, or brand-related imagery that reflects your company's ethos. By incorporating a compelling story, you can establish an emotional connection with your target audience and differentiate your product from competitors.

3. Enhance Product Information: Butted tube packaging offers ample space for including essential product information. Utilize this space to provide concise and compelling details about your product's features, benefits, and usage instructions. Be sure to highlight the key selling points that make your product unique and better than alternatives in the market. By presenting clear and concise information, you empower consumers to make informed purchase decisions, instilling confidence in your brand.

4. Engage with Interactive Elements: Make your packaging interactive to enhance consumer engagement. Butted tube packaging can be designed with perforations, pull-out tabs, or hidden compartments that encourage customers to explore and interact with the packaging. Adding QR codes, augmented reality (AR) elements, or unique games can further enhance the interactive experience, allowing consumers to connect with your brand beyond the initial purchase.

5. Prioritize Sustainability: In today's eco-conscious world, sustainable packaging practices are essential for responsible brand positioning. Butted tube packaging can be manufactured using recyclable or biodegradable materials, minimizing environmental impact. Emphasize your commitment to sustainability by including eco-friendly certifications or symbols on your packaging. By aligning your brand with environmental consciousness, you appeal to socially responsible consumers and differentiate yourself from less eco-friendly competitors.

6. Utilize Customization: Butted tube packaging offers endless customization possibilities. Tailor your packaging to align with specific campaigns, seasons, or promotional events. Implementing limited edition designs, personalized messages, or co-branding opportunities can create a sense of exclusivity and urgency among consumers, driving sales and fostering brand loyalty. Personalization can also be achieved through unique shapes, sizes, or finishes, making your product instantly recognizable.

Conclusion: Butted tube packaging provides a powerful platform to effectively market your product. By prioritizing visual appeal, storytelling, product information, interactivity, sustainability, and customization, you can create a packaging solution that resonates with your target audience and elevates your brand's image. Remember, packaging is more than just a protective casing; it's a valuable marketing tool that can help you make a lasting impression on consumers and increase your product's desirability in the competitive marketplace. Embrace the potential of butted tube packaging, and watch your product soar to new heights of success.